A positive, judgement-free space for women who are re-thinking their relationship with alcohol.

Hi! I’m Donna and I’ve been a Beauty Editor for over 25 years.

I’ve always loved a drink and have grown up in a family that loves one too.

I spent my childhood making memories in family friends’ pubs in Islington. Drinking was a sign of friendship, togetherness and love.

In my teens and twenties, I could take or leave drinking alcohol. In my thirties, motherhood introduced mummy wine culture into my life and daily drinking became a habit.

In my forties, everything changed.

For women rethinking their relationship with alcohol

I stopped drinking, almost overnight, when I was 48. And I declared my newfound sobriety on social media, to my friends, family and 25k+ Instagram community. It was 19th July 2024 and I’d had enough of feeling like shit. Of not liking myself. Drinking had made me anxious and paranoid. And I felt like it was holding me back. With my kids. My family. My career.

Now I’m over 1 year sober, and as a beauty editor who’s spent over two decades writing about what makes women feel good in their skin, I have learnt that beauty is not about products or perfection. And neither is sobriety.


READ: 2025: The Year Sobriety Got a Beauty Makeover

A digital montage of media appearances by Donna Francis, including screenshots from Bloom TV, The Liz Earle Wellbeing Show, and the Dr. Louise Newson Podcast. The text reads "The Year Sobriety Got a Makeover," focusing on the link between menopause, beauty, and an alcohol-free lifestyle.

Beauty is about waking up - to your body, your face, your feelings, all through a sober, more beautiful lens.

When I stopped drinking, my life didn’t fall apart - it came into focus.

Yes, I lost some things (like 4am anxiety spells).

But I gained a lot more: energy, peace, clearer skin, and a stronger sense of who I am.

Expect:

* Honest articles on sobriety, midlife, skincare, and self-worth

* Expert tips on how to glow without the booze

* Conversations I wish I’d had when I first got sober

Whether you're sober-curious, going alcohol-free for a month, or deep into your own journey - you're welcome here.

This is the space I couldn’t find when I needed it.

So I made it.

Thanks for subscribing!

Donna x

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For women rethinking their relationship with alcohol. By award-winning Beauty Editor Donna Francis

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