A positive, judgement-free space for women who are re-thinking their relationship with alcohol.
Hi! I’m Donna and I’ve been a Beauty Editor for over 25 years.
I’ve always loved a drink and have grown up in a family that loves one too.
I spent my childhood making memories in family friends’ pubs in Islington. Drinking was a sign of friendship, togetherness and love.
In my teens and twenties, I could take or leave drinking alcohol. In my thirties, motherhood introduced mummy wine culture into my life and daily drinking became a habit.
In my forties, everything changed.
For women rethinking their relationship with alcohol
I stopped drinking, almost overnight, when I was 48. And I declared my newfound sobriety on social media, to my friends, family and 25k+ Instagram community. It was 19th July 2024 and I’d had enough of feeling like shit. Of not liking myself. Drinking had made me anxious and paranoid. And I felt like it was holding me back. With my kids. My family. My career.
Now I’m over 1 year sober, and as a beauty editor who’s spent over two decades writing about what makes women feel good in their skin, I have learnt that beauty is not about products or perfection. And neither is sobriety.
Beauty is about waking up - to your body, your face, your feelings, all through a sober, more beautiful lens.
When I stopped drinking, my life didn’t fall apart - it came into focus.
Yes, I lost some things (like 4am anxiety spells).
But I gained a lot more: energy, peace, clearer skin, and a stronger sense of who I am.
Expect:
* Honest articles on sobriety, midlife, skincare, and self-worth
* Expert tips on how to glow without the booze
* Conversations I wish I’d had when I first got sober
Whether you're sober-curious, going alcohol-free for a month, or deep into your own journey - you're welcome here.
This is the space I couldn’t find when I needed it.
So I made it.
Thanks for subscribing!
Donna x




